One thing I love about Softlips and Buxom is that your lips get that tingle-y feeling when you apply the product. Not everyone loves that feeling, but for me, it's the mark of a great product. I absolutely love the tingle and without it, I'm never quite satisfied with a lip product. I'm sure it's partly psychological, but the fact remains that the products that actually made my lips soft were the ones that started with a tingle. When I saw that Burt's has peppermint as one of the (100% natural) ingredients, I thought I might have found a new favorite. (All too often, that tingle-y feeling comes from alcohol, which dries your lips out.) When I saw the range of colors available, I knew I'd found a product I'd be using for years to come. "Fig" is my favorite color because it's a touch darker than my natural lip color without being overpowering. I don't look too "done up" when I'm wearing it, but I also look presentable and polished.
So if you're looking for an inexpensive, all-natural, moisturizing lip color, Burt's Bees Lip Shimmer is where it's at. And despite my narrow-minded opinion from years ago, I now know it really is a true beauty product.